As part of our buzzwords blog, we thought it would be useful to look at digital marketing acronyms. There are so many digital marketing acronyms floating around and many of them are quite difficult to understand, so we’re here to help you.

First of all, lets look at some digital advertising acronyms. You may have heard PPC, CPC, CR, CTA, & CTR but what do they mean? Why do all these digital marketing acronyms have a C in? Well, first of all the ‘C’ usually stands for ‘click’, which makes sense right? But what about the rest of them?

Read the rest on Alexander Advertising.